BA Fashion Design with Promotion

Andreza Segovia Da Silva

Andreza Segovia Da Silva

Kinda Kool

Daring to be different and push the boundaries while kids play and develop is Kinda Kool’s moto. Born in space, its goal is to give kids the freedom of expression through what they wear. Kinda Kool fills the gap that lies in the middle of kids’ apparel, breaking free from its typical form and what's expected, moving to something magical and if we may say, out of this world. Children will not just wear Kinda Kool, they will feel it. Exploring sensory development in various aspects, visual stimulation with bright colours and fun little gadgets for them to play with endlessly, it doesn’t just look good, it plays a part in teaching too. Made for purpose and not just for looks. Sustainability is at the core of Kinda Kool design. From reusing discarded materials to sourcing fabric that have minimal environmental impact with regards to their production, and sourcing garments that are ethically produced, Kinda Kool aims to reduce its waste footprint through the fashion industry.