Mental health is defined as “a state of wellbeing in which the individual recognises their own ability to cope with stresses in daily life”. The world is currently in a mental health epidemic. Today, 1 in 7 people globally have a mental health disorder. In Ireland, mental health information is scattered. Mental health education and medication information is dense and filled with medical jargon. The aim of the campaign was to educate people on different mental health disorders, medications, and treatments. My solution, Leas Mental Health, provides valuable information to support people on their mental health journey, without the medical jargon. I have approached this topic with a friendly tone of voice, to offer reassurance to my target audience. My target audience is people in Ireland that suffer with mental health issues and anyone that is supporting someone, such as a friend or family member, that has mental health issues. I have chosen Léas as it translates to a “ray of light” in Irish, to guide people on their mental health journey.
View Léas website prototypeView Léas Instagram mock-up
Léas website run-through
Léas Instagram account run-through
My objective for this project was to highlight the impact that women have had on the silent film industry and how their work was overshadowed by the work of men in the industry. The overall theme of the book will reflect how their work has been forgotten. I chose to visualise this theme in the form of a screw bound book, to reflect how the film scripts were bound in the 1920’s. My target audience will be film students, to give them a greater understanding of how these women have shaped the current film industry today. The design inspiration has come from film scripts and fan magazines from the 1920s. I have taken layout inspiration from the film script layouts, in relation to the position of page numbers, the margin sizing and on the front and back cover. ITC Century Std and Century Gothic were used as they are adaptions based on the Century typeface (1894) and Futura typeface (1927), which were both commonly used printed publications during the silent film era.
